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data product

B2B Customers

Unlock the full potential of your customer data. Tamr’s B2B Customers data product transforms disconnected datasets into a unified, enriched view of your customers in real time, helping you uncover new revenue opportunities, improve engagement, and power operational workflows.

Industry

Trusted Manufacturing Data Starts Here

Manufacturing data is spread across plants, ERPs, and procurement systems. Tamr’s AI-native MDM unifies complex manufacturing data, helping organizations improve sourcing, reduce disruption, optimize inventory, and power efficient operations.

31%
Increase in overall data quality
250+
Unified customer and prospect data sources
400k
SKUs mastered across brands
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Disconnected Manufacturing Data Drives Costs, Delays, and Supply Chain Risk

Manufacturers manage complex customer, supplier, product, and procurement data across ERPs, PLMs, and warehouses. Tamr’s AI-native MDM helps master these entities at scale, creating trusted golden records that improve supply chain resilience, operational efficiency, and profitability.

Customer and Channel Visibility

Customer and account data is often fragmented across distributors, dealers, CRMs, e-commerce, and service systems, making it difficult to understand customer relationships. Tamr creates a connected knowledge layer across channels, improving forecasting, segmentation, service, and revenue growth.

Supplier Network Resilience

A disruption at one supplier can ripple across plants, products, and delivery timelines. Tamr connects supplier, parts, inventory, and location data so teams can assess risk, identify alternate sources, reallocate stock, and keep production moving.

Product, Parts, and Material Mastering

Duplicate parts, inconsistent descriptions, and mismatched material records make it harder to find equivalents, reuse inventory, and standardize production. Tamr classifies and masters product, parts, and material data so teams can reduce waste and make faster production decisions.

Procurement and Spend Optimization

Procurement teams need a complete view of supplier spend to negotiate effectively, but purchasing data is often scattered across business units and systems. Tamr creates end-to-end supply chain visibility—connecting supplier, contract, invoice, and spend data to uncover savings and strengthen sourcing strategies.

Leading Organizations Achieve Rapid, Measurable Results

“Bringing the right data together makes the magic happen. It’s the silver bullet that customers want. And if you use AI, the silver bullet takes shape. That’s what Tamr has been doing for years. Others are just finally catching up.”

Elizabeth Barrette
Acting General Manager, Master Data Management Solutions, Dun & Bradstreet

Related Resources
Blog

Mitigate Supply Chain Disruption with AI-Native MDM

Overcoming supply chain disruption requires clean, integrated, enriched supplier data. Discover how AI-native MDM delivers trustworthy 360-degree supplier views.
Blog

6 Methods for Addressing Supply Chain Vulnerability

Supply chains are more interconnected and vulnerable than ever before. Discover 6 ways to address supply chain vulnerability and how AI-native can help.
Video

Toyota Motors Europe Enhances Customer Experience with Tamr

Toyota Motors Europe (TME), a leading automotive manufacturer, unifies customer data across 50 countries using Tamr's AI-native MDM solution, enhancing customer satisfaction and operational efficiency.

Healthcare and Life Sciences FAQs

What challenges do financial services and insurance organizations face when managing customer and account data?

The biggest challenges facing financial services and insurance companies are incomplete, inaccurate, and duplicative data that is siloed within various corporate systems across the organization. Without holistic, 360-degree views of key business entities such as customers, policyholders, accounts, and counterparties, financial services firms and insurance carriers can expose themselves to risks associated with non-compliance and obscure valuable cross-sell and upsell opportunities.

How does Tamr create a trusted view of customers, policyholders, accounts, and counterparties?

Tamr applies different AI/ML models alongside agentic curation and select rules to clean, match, merge, and maintain data across ERPs, CRMs, and other corporate systems. The result is a golden record that represents the best, most accurate version of a customer, policyholder, account, or counterparty across systems and sources. Tamr also surfaces cross-entity relationships among and between these entities using enterprise knowledge graphs. The relationships surface valuable insights that they can use to identify customer service and cross-sell and upsell opportunities.

What is relationship intelligence, and why is it important for financial institutions?

Relationship intelligence combines internal communications data with external market data to identify who knows whom, how they know them, and where new opportunities or risks reside. For financial institutions, relationship intelligence provides insights that enable warm outreach for dealmakers, prevent customer churn, and support risk management and compliance. Using Tamr, financial institutions can make these connections and deliver holistic, 360-degree views that support relationship intelligence.

How does Tamr support KYC, AML, and regulatory compliance initiatives?

Tamr’s AI-native master data management (MDM) solution enables financial institutions to streamline KYC and AML processes, support regulatory compliance initiatives, and improve risk detection. Unlike time-consuming, manual processes, AI-native MDM emphasizes entity resolution and data integration across both internal and external sources.

How does Tamr help prepare for audits and regulatory reviews?

Tamr delivers the accurate and up-to-date entity and cross-entity relationship data that financial services firms and insurance carriers need to meet regulatory requirements and produce reliable reports. With these golden records (and the associated lineage to produce them) in hand, financial institutions can comply with audit procedures and regulatory reviews.

See for yourself

Get a free, no-obligation 30-minute demo of Tamr, and discover how our unique AI-native MDM solution can empower you to deliver data you can trust.

See for yourself

Get a free, no-obligation, 30-minute demo of Tamr, and discover how our unique AI-native MDM solution can empower you to deliver data you can trust.

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