CRM/ERP Data Unification Solution Overview
Learn how Tamr helps enterprises unify data from CRM and ERP systems, turning disconnected data into a single, trusted view that fuels efficiency, growth, and smarter decisions.
See Tamr Data Mastering in Action
- Enterprise-scale automation efficiently handles millions of records with minimal manual effort
- AI-native MDM unifies data from CRM and ERP systems into one consistent source of truth
- Automated enrichment ensures customer, supplier, and partner data stays complete and current
- Real-time mastering keeps every system aligned with the latest, most reliable data
See Tamr Data Mastering in Action
- Enterprise-scale automation efficiently handles millions of records with minimal manual effort
- AI-native MDM unifies data from CRM and ERP systems into one consistent source of truth
- Automated enrichment ensures customer, supplier, and partner data stays complete and current
- Real-time mastering keeps every system aligned with the latest, most reliable data
Want to read the transcript? Dive right in.
Companies often have data spread across multiple instances of CRM, ERP, and other systems.
Critical information about customers, suppliers, and partners lives in silos—hurting productivity, decision-making, and revenue generation.
Organizations face four major challenges related to data unification:
- Duplicate and inconsistent records.
- Post-merger data fragmentation.
- Complex integrations with new data sources.
- And a lack of real-time connectivity across systems.
Tamr addresses these challenges with a unique approach.
Our AI-native master data management platform uses patented AI and machine learning to unify fragmented data into ‘golden records,’ eliminating duplicates and errors and improving quality and completeness.
Tamr continuously cleans, curates, and enriches enterprise data with authoritative third-party sources—delivering trusted, complete golden records to analytical and operational systems in real time.
And because it’s built for scale, Tamr easily manages millions of records, reducing manual effort and the need for deep technical expertise—saving money and accelerating time-to-value.
A global life sciences company used Tamr to unify 17 data sources across business units, eliminate 10 million duplicate records, and deliver a complete 360-degree view of its customers across the enterprise.
With Tamr, organizations transform fragmented CRM and ERP data into a trusted foundation for analytics, operations, and growth.
Ready to see it in action? Schedule a demo today.