2022 MDM Market Study

Dresner Advisory Services released its inaugural 2022 Master Data Management Market Study, providing insight into MDM trends, perceptions, and adoption. Part of its Wisdom of Crowds® series, this report provides data and analysis on market adoption and investment in master data management, as well rankings for leading vendors in the space.


Access the report to dig deeper into key findings and metrics such as:

  • More than 61% of survey respondents agree that MDM is a critical or very important data initiative
  • Organizations with data leadership in place and high levels of data literacy have the highest use levels for MDM
  • Preference for cloud deployments of MDM is growing, with more than 60% of respondents preferring cloud to on-premises
  • The report also provides insight into vendor rankings across categories such as core MDM, architecture, analytics, and AI/ML, with Tamr ranking first among leading MDM vendors.

    Preview of this guide


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