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Part II: Why Mastering Hierarchies is Key To Understanding Customers for Biopharma Companies

If you read our first article on customer mastering in biopharma marketing, sales, and distribution, you know how important customer data is and that machine learning holds the key to unlocking its potential value. This article will focus on how…

Sep 29, 2021 Featured Content

Patient Mastering: Why Machine Learning is Core to Managing Patient Data at Scale

In today’s digitized healthcare system, electronic health records and claim databases produce vast amounts of patient records. These real-world data (RWD) records are gathered in several different ways and formats—all designed to be easy for healthcare professionals to submit. Third-party…

Jul 7, 2021 Featured Content

For Health Data Interoperability, Healthcare Organizations Need Machine Learning

Health data interoperability has been a goal in the US for decades. While the CMS ruling on data interoperability is definitely the right driver for industry-wide data standardization, data governance in healthcare will always face a variety of difficulties for…

Jan 12, 2021 Insights

Finding more value from managed care data across an organization with Tamr

In a previous post, I wrote how life science companies can gain an edge on their competition by constructing a well-laid foundation of curated data for each entity in the very complex managed care ecosystem. While this may not be…

May 15, 2020 Featured Content