How to Justify a Data Strategy with your CEO and C-Suite

Data is having its’ moment. CEO mindsets have shifted from viewing data as a tactical tool to embracing data as THE path to strategic, competitive advantage. In fact, the International Institute for Analytics predicted that, by 2020, businesses effectively using data will…

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What Is Data Unification And How Do You Achieve It?

If you’ve spent some time on Tamr’s website you’ve most likely stumbled across the phrase “data unification” at least once. But what exactly is data unification? Data Unification (n): The process of ingesting data from multiple systems throughout an enterprise…

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How Tamr Helped GE Save 80M Through Clean Data

  When you think of Fortune 500 titan GE, what comes to mind? Innovation? Technology? Engineering and design? One thing that probably isn’t top of mind is data. But just imagine the incredible amount of data a company of GE’s…

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How A Solid Data Strategy Fuels Extraordinary Business Outcomes

We’ve all been collecting customer data for years. But here’s the hard truth: Data is meaningless without a comprehensive, organization-wide strategy to consistently leverage it into actionable insights. While we might know what our customers are buying and how they’re…

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